New poll reveals top marketing lead generation priorities |  web version
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1.  Inbound Marketing: An Important Strategy In A Downturn
2.  30 Top Tips for eNewsletter Content
3.  Useful B2B Lead Generation Metrics
4.  Three Articles You Don’t Want To Miss
5.  Cool B2B Website/Tool of the Month
6. Poll What's your #1 Lead Generation Marketing Priority?
See what other people are saying
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from eMarket2 for 2009
exit here down2earth Issue 43 2009
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Dear Reader

Find out what nearly 1,000 marketing and sales executives, in the IT and Telecoms sectors, have said about their own
#1 Lead Generation Marketing Priority for 2009 in our eMarket2 LinkedIn B2B Poll

Was it:
1. Improving lead quality?
2. Generating more leads?
3. Measuring results?
4. Working with less budget?
5. Reaching decision makers?

Which would you have chosen?

Click here to see what your fellow B2B Marketing and Sales colleagues have said they want this year.

Down2earth gives you the real scoop on the newest trends in B2B Lead Generation Marketing. Down2earth: Get in. Get out. Get on with business.

Please feel free to republish any of our How2Guides on this newsletter. All we ask is that you credit eMarket2 as the source.

Regards

Norman Campbell
Managing Director
eMarket2 Ltd

Linked In
Join me on Linked-In

If you're looking for a high quality B2B Lead Generation Agency give us a call on
+44 (0) 1256 853 040
or email your requirements to info@emarket2.com
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 1. Inbound Marketing: An Important Strategy In A Downturn >>
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 2. 30 Top Tips for eNewsletter Content >>
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It’s often a challenge to produce relevant and focused content that will keep your regular eNewsletter readers interested...
Read more >>  
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 3. Useful B2B Lead Generation Metrics >>
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Higher sales conversion rates and higher-value customers result in higher ROI, making it clear that lead quality...
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HoldingImage Three Articles you don’t want to miss
15 Reasons Why B2B Marketing is Different
20 tips for writing effective B2B eMails
More effective eMail subject headings

eMail, Telemarketing, Demand Generation, Lead Generation, Qualification, Nurturing, Data Cleansing, Online Marketing, SEO, Blogs, ExactTarget, eNewsletter, eMail Marketing, Marketing



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View the latest results from the eMarket2 poll:
What’s your #1 B2B lead generation
marketing priority for 2009?


960 IT and Telecommunication professionals involved in sales, marketing and business development took part in an eMarket2 LinkedIn survey on B2B lead generation this month.  When asked to prioritise their current lead generation objectives, here's what they said....

Linked In Poll


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Cool B2B Website/Tool of the Month

We present a cool B2B website of the month selected
from relevent sales & marketing websites from around the world.

Web Grader

Website Grader is a free seo tool that measures the marketing effectiveness of a website. It provides a score that incorporates things like website traffic, SEO, social popularity and other technical factors. It also provides some basic advice on how the website can be improved from a marketing perspective.

Why is it so useful? Everyone builds websites and landing pages but we don’t all have time to check the basics to get them read by the maximum. This tool does it for you quickly and easily providing recommendations where required.

How does it work? Website Grader crawls over the target website and lists features such as Meta Data; Headings; Images; Interior Pages; Readability Level; Off-Page SEO: Google PageRank, Inbound Links, etc.

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See how this Cool Website/Tool of the Month can help you:

META Data report
Heading Summary
Image Summary
Interior Page Analysis
Readability Level
Off-Page SEO
Google PageRank
Google Indexed Pages
Last Google Crawl Date
Inbound Links and more...
 
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What Does WebGrader do? WebGrader helps you check your website to ascertain where improvements can be made to make your website more effective.

What is it? - To find out more go to our new Cool B2B Website of the Month Section

Where is it? - To find out more go to our new Cool B2B Website of the Month Section

Why do we love it? - To find out more go to our new Cool B2B Website of the Month Section

Bonus points? - To find out more go to our new Cool B2B Website of the Month Section

Check it out - To find out more go to our new Cool B2B Website of the Month Section

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Keep your eyes peeled for more in the new series of "Cool B2B Website of the Month" to help you in your job with all things B2B marketing

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  Previous Cool Websites

Did you miss the last Cool Websites of the Month?

Jigsaw - Complete, Collaborative Business Information
Junta42 - The Go To Site For Content Marketing
Crazyegg - Supplement your B2B web analytics with actionable data
Demand Metric - Self-help Sales & Marketing Tools
 
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